1-609-371-1325
2020: What We Have Learned So Far

2020: What We Have Learned So Far

After a busy December filled with 2020 business forecasts and holiday shopping wrap ups, the Cajam Marketing team celebrated the new year with a weekend spa retreat to recharge and refocus. As we breathed deeply in the eucalyptus sauna, quieted our minds in the reflective yoga classes and reconnected with nature on winter hikes, we had no idea what awaited the world in 2020.

read more
Summer Wrap Up: Google Advertising Enhancements

Summer Wrap Up: Google Advertising Enhancements

As the summer comes to a close, the Cajam Marketing team has been busy keeping track of Google’s advertising tool updates. Through the summer months, Google has been making changes to simplify ad management, and our search marketing team is on board with the improved solutions as we head into the holiday shopping season.

read more
The Impact of Data Privacy on Facebook Advertising

The Impact of Data Privacy on Facebook Advertising

Facebook is feeling the impact of its data privacy controversies. After recovering from a decline amid the Cambridge Analytica scandal earlier this year, Facebook stock took a hit last week. In fact, it posted the largest one-day loss in market value by any company in...

read more
Yanny or Laurel? How Cajam Marketing Listens and Learns

Yanny or Laurel? How Cajam Marketing Listens and Learns

The morning started like any other at Cajam Marketing: project updates, upcoming meetings and Philly sports team bragging or bashing (more bragging than bashing lately). We have all worked together for a while – some of us for over two decades, but who is counting –...

read more
From Underdogs to Top Dogs – Celebrating Champions

From Underdogs to Top Dogs – Celebrating Champions

Philly! Philly! In the far reaches of South Central New Jersey, the Philadelphia Eagles fans at Cajam Marketing are celebrating the team’s first Super Bowl victory.  DVRs are set for the victory parade today, and a Cajammer or two may take a longer than usual lunch...

read more
The Best Recipe for a Successful Marketing Plan

The Best Recipe for a Successful Marketing Plan

As marketing professionals, we tend to look at everything through an advertising filter, even during our off-hours. For fun, we share great subject lines, take screenshots of eye-catching retargeting ads and watch full video ads on YouTube, even when we can skip the...

read more
Cajam Marketing Receives Small Business Enterprise Certification

Cajam Marketing Receives Small Business Enterprise Certification

Cajam Marketing, based in Millstone, New Jersey, recently received certification as a New Jersey Minority and Women’s Small Business Enterprise.  As a local businesswoman, Cajam Marketing President Kathy Gould is proud of the SBE designation.  “We are honored to join...

read more
Back to Basics: The Human Connection in Digital Marketing

Back to Basics: The Human Connection in Digital Marketing

At the risk of over-sharing, here’s a tidbit about Cajam Marketing: our marketing team often talks in song lyrics, and just about any topic can inspire a tune. A recent discussion involving lots of charts and acronyms like ROI and AOV called to mind Bruce...

read more

Pin It on Pinterest